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Participation sport can raise its game via smart use of technology

When it comes to sport, some governments focus their attention on the elite side as opposed to the participation or grassroots side. It’s all about medals and winning at the

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Will the threat from live-streaming force broadcasters to pay even more for the Premier League

As the Premier League kicks off this weekend, and we tune in to watch on Sky Sports and BT Sport, with highlights on BBC’s Match of the Day over the

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Ten years on the internet: Digital Sport talks to Snack Media’s Niall Coen

It’s been ten years since Snack Media was founded. Managing Director Niall Coen started the business podcasting about his beloved Tottenham Hotspur; now the company is ten years old and

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West Ham United, Javier Hernandez, and the finer points of engaging fans worldwide

This weekend, the new Premier League season gets underway and all eyes will be on the football once again. Indeed, it probably was all over the summer, too: transfer rumours

Neymar to PSG: Why was social media engagement so different on Instagram, Facebook and Twitter?

Since Real Madrid lifted the Champions League trophy aloft in Cardiff at the beginning of June, only one event has captivated the world of football. In fact, the transfer of

How the arrival of South African teams in the Pro14 will boost social media engagement

This is a guest post by Trev Keane MD of fan data and analysis experts This last saw week saw huge news break in the world of rugby as North and

Juan Mata calls on fellow footballers to join him in his new venture, #CommonGoal

Juan Mata doesn’t fit the mould when it comes to the Premier League’s biggest stars. Raised in northern Spain, Mata started his career with Real Oviedo before moving to Real

Man City launch new platform for fan-engagement

Today (August 7), Manchester City launched their newest fan-engagement platform as part of the club’s ‘Cityzens’ scheme – the club’s network of fans offering rewards and benefits for their fans’

Digital Disruption and the return of football – the Weekly Wrap

Summer is always a busy time for sport. So many iconic tournaments which have been an entire year in the making – or more, in the case of the Lions

Neymar’s PSG move is the biggest ever, but Goal and Facebook Live are harnessing the interest

Neymar’s transfer from Barcelona to Paris Saint-Germain is undoubtedly the biggest move of the summer, and given the transfer fee blows any and all other deals out of the water,