Archive
Formula 1’s move into esports another sign the sport is looking to the fans of tomorrow
Yesterday came the unexpected announcement that Formula 1 will take its first step into esports with the launch of the Formula 1 Esports Series next month. Since Liberty Media took
Matchday lineup announcements: A goldmine of value for both sponsors and clubs?
As consumer insights company Nielsen pointed out last week, football clubs produce quite a lot of content for their fans to consume. Especially on social media, this is the sort
Chelsea get creative with PAC-MAN Instagram Story for Spurs game
The football season has only just started and we’re already seeing clubs move on from creative/silly transfer announcements – though we still have more than a week left for more
Weekly Wrap: Goals, Sports Entertainment and more live sport on Twitter
Twitter’s recent moves to add as much live sport to their platform as possible took an interesting turn this weekend with the arrival of BT Sport’s Score programme, streamed live
Sports podcasts are now everywhere – but we really shouldn’t be surprised
The proliferation of podcasts over the last few years has been massive, so much so that there are too many to listen to and, now that subscriptions have become a
West Ham transfer coup might show a new way of buying followers
Over the past few weeks, much has been made about football transfers and the digital numbers behind them. Neymar’s transfer to Paris Saint-Germain will see the Parisian club cash in
Deezer scores deal with Squawka for an all-new football podcast
Football fans looking to impress friends with their football knowledge have today been given a lifeline, as global music streaming service Deezer announces an all new football-focused podcast in partnership
Premier League clubs to find new ways of increasing their sponsorship incomes on digital media
As the Premier League returned to the TV screens of football fans around the world last weekend, it also returned to their smartphone screens, too. For plenty of fans, following
Facebook, sports chat, and a new wave of chat show content
It’s been clear for some time that Facebook is doing all that it can to get into the live-streaming game when it comes to sport. Not everyone is a sports
Arsenal’s clear summer planning pays dividends for fans
The weekend saw the Premier League return after its summer hiatus, and after two months of transfer announcements and club social media accounts attempting to fill the void, the big
