Archive

Meet Skratch TV: golf content for a younger audience

Last year, the PGA Tour announced a plan to launch Skratch TV – golf’s first internet video network. The digital platform – overseen by the same management team that launched KICK – is now delivering

Digital Sport’s Weekly Wash-Up 5/8/16

BBC launches 360-degree video service for Rio 2016 The BBC has launched its first ever 360-degree video service in a bid to offer more immersive programming during the 2016 Olympics in

We need to talk about Twitter: why second screens aren’t always blessings

Technology has been used to enhance sport. It makes life easier for athletes, for officials, for referees and umpires. Now it’s being used to add to the spectator experience. Fan

Will Facebook ever have the real-time audience it craves?

The advent of social media has changed our lives over the past decade, but one of the biggest changes has come in how we consume sport. Sports fans – particularly

The EE Wembley Cup with Spencer FC to return

One of the best collaborations between a brand and a football YouTuber is back for a second season. Spencer Owen – better known as Spencer FC – has over 1.5m

FanDuel brings Fantasy Football home…to the UK

Leading UK technology company FanDuel today launches its first ever product in the UK, one-day fantasy football. FanDuel – the Edinburgh founded company that transformed North America’s fantasy sports industry

Aston Villa FC become the first English team to stream a match on Facebook Live

In a UK first, Aston Villa has delivered a full men’s first team match on Facebook Live. The stream – powered by Stream AMG – covered Aston Villa’s pre-season friendly

Arsenal FC launches new app for young fans

Arsenal FC is the first club in the Premier League to create an app specifically for its young fans, as it looks to engage with kids through the age of

Twitter’s deal to show Premier League goals isn’t a game changer – but it could be

Last week, Twitter announced that Sky Sports would be able to broadcast goals and action from 126 live Premier League games being shown on Sky over the 2016/17 Premier League

“Blah, Blah, Blah”, the astonishing new advert from Adidas

Adidas released the full BLAH BLAH BLAH advert with Paul Pogba this weekend continuing on from the #FirstNeverFollows successful campaign in order to promote the new Adidas cleats (X16, Ace16 and