Archive

Premier League midfielder launches new app to engage with fans

Last season, for footballer Xherdan Shaqiri, was marked by two sensational goals. One coming in the Premier League for his club, Stoke City, and the other coming in Euro 2016

Sunderland AFC’s new mobile-first website is a glimpse of the future

Sunderland AFC have become the first Premier League football club to adopt a mobile-first approach to their official club website. The creation of the new site – a six-month collaborative

Digital Sport’s Weekly Wash-Up 01/07/16

NBC to offer Rio Olympics coverage in virtual reality NBC plan to offer over 85 hours of sports programming in virtual reality, for the first time in Olympic history. The American

Everton’s latest innovation set to boost digital engagement

Everton has launched a new, fully-integrated website reward programme designed to increase engagement between fans, the club and club partners. It is the latest innovation to come out of the

Euro 2016: The brands that are winning with video marketing

Burst Insights have reviewed every advert before, during and after all 12 games broadcasted live on ITV during the first two rounds of group game matches at Euro 2016. Their analysis