Archive

Digital Sport’s Weekly Wash-up 30/10/2015

  KIA deal meaning sponsorship on all NBA Shirts on the way? The NBA has had a mammoth month in terms of digital and sponsorship news. This time it involves

The Rugby Revolution – the new Rugby YouTube channel with big plans

With football being so well served on the platform with the likes of Copa90, Football Republic, Football Daily and many more fan channels out there, fans are never far from the game. But the same cannot be said about rugby outside of traditional TV.

William Hill signs deal with Football governing body

British bookmaker William Hill has agreed a new four-year sponsorship deal with the Scottish FA despite their current agreement still having one year remaining. In addition to remaining the title

The FFA announce major Fan engagement department

The Football Federation of Australia has announced that it will establish a new Digital and Fan Engagement Department that will aim to transform the way the football governing body interacts with

NBA broadcast season opening match in VR

The NBA became the first league in history to broadcast a live professional sports game in virtual reality as the Golden State Warriors treated their fans to virtual front row seats

YouTube to stream the entire Copa del Rey season

Thanks to a deal between La Liga and Mediapro, the media sales representative for the Copa Del Rey, all the Copa Del Rey’s games will be shown live on YouTube except

What does YouTube’s new subscription service mean for Sports Broadcasters?

In a move that is set to change the face of one of the biggest video content providers on the internet, YouTube has announced details of the service almost every consumer has

The Evolution of Sponsorship

For a sporting event that comes around once every four years and with a set of returning top tier partners, one of which has been associated to the tournament for

Sky beats out BT, seals five-year SANZAR deal

Sky Sport has managed to repel it’s prime competitors BT Sport in the rugby by sealing a five-year deal with Sanzar to televise the majority of the Southern Hemisphere rugby calendar.

Has Twitter’s Moment Arrived?

Twitter has always been something of the Stephen Fry of the social media landscape. To some, fascinatingly full of facts and fun. To others, un-relatable and a bit of a