Wilson releases X Connected Basketball that tracks shooting performance

Wilson Sporting Goods has partnered with SportIQ to launch the new Wilson X Connected Basketball, a smart ball that can keep track of a player’s shooting stats.

Accompanied by a free app, the basketball features a small sensor that connects to the app via Bluetooth. Wilson’s Make/Miss Technology can follow an athlete’s made and missed shots and record the results, allowing the user to view his/her personal shooting performance over time.

“We are thrilled to make this unique basketball experience available to more players and basketball enthusiasts around the world, particularly in Europe where there is so much passion for the game,” said Bob Thurman, Vice President of Wilson LABS. “When we set out to design this product, we wanted it to be unlike anything available today. To accomplish that we tested prototypes of the ball and beta versions of the app with thousands of youth athletes and coaches. The result is a smart basketball that makes shooting and big game experiences outside of a team dynamic more exciting, rewarding, and immediately shareable.”

The smart ball is available in both Official and Intermediate sizes and is now available for purchase. The app, which features four game modes and and special badges to motivate the player, is free and available for download from the Apple Store or Google Play.

The Wilson X Connected Basketball can track shooting percentage, distance from the hoop, and where on the court shooters are efficient and where they are not. They can then share their results with friends or coaches via social media.

With a sensor battery designed to outlast the ball itself, players never have to charge up to take the court. There’s even a full-on audio experience that features crowd noise and sport commentator observations so users can get that in-game feel.

Check out the video below to see the Wilson X Connected Basketball in action.

 

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Nick Frazier
Nick Frazier 13 posts

Nick is an intern for Snack Media and a contributor to Digital Sport. You can follow him on Twitter @nikfraz14.

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