Vauxhall and FAW to Host Social Media First

Vauxhall and the Football Association of Wales will score a social networking first with a live Twitter takeover event next week with Head Coach Chris Coleman.

The newly appointed Wales Head Coach has agreed to become the first Home Nations Manager to answer questions from fans live via Vauxhall’s dedicated Wales football Twitter page.

This live Twitter takeover forms part of a series of player and coach live feeds over recent and coming months.

Simon Culley, Vauxhall’s Football Sponsorship Marketing Manager said; “We’re very grateful to Chris and the FAW for facilitating this activation. It is a ground breaking opportunity for us to host a live interaction between Welsh football fans and their head coach.

“We have made a significant investment in our digital football platforms and the response to our activity has been very positive from the fans.

“As sponsor of all four Home Nations we are in a very unique position and throughout the campaign we have worked hard to give fans a behind the scenes view of International football.”

Ian Davis, FAW Commercial Manager, commented; “This is a major coup for the FAW and Vauxhall and we are delighted to be able to make it happen.

“As an association we are always looking to innovate and offering the fans a chance to interact with the Head Coach via Social Media is an exciting opportunity for everyone involved.”

The Twitter takeover will take place at the FAW Headquarters at 11am on Thursday 19th of April, the same day that a group of Welsh football fans get the chance to play in Vauxhall’s Big Pitch game at the Millennium Stadium.

Vauxhall launched their football social media platforms in October 2011 and currently have close to forty thousand followers across all four Home Nations.

Follow @Vauxhall_Wales on twitter at https://twitter.com/vauxhall_wales

Become a fan of Vauxhall Wales on Facebook at www.facebook.com/vauxhallwales

For more information on Vauxhall Football go to www.vauxhallfootball.co.uk

About author

Daniel McLaren
Daniel McLaren 693 posts

Dan McLaren launched Digital Sport (formerly UK Sports Network) back in January 2010 and has worked in the digisport industry with adidas, We Are Social, Copa90 and Pulse amongst others. He's now a freelance social media guy living in the East Midlands and podcast host with the Digital Sport podcast on Audioboom, iTunes and Stitcher Radio.

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