Tag "twitter"

Is the NFL’s social media strategy helping realise its UK potential?

Following the two recent NFL regular season games at Wembley Stadium and the social media fanfare surrounding them, did they make the most of the opportunity? Aaron Jaffrey takes a look.

Liverpool FC’s #winning online presence

When it comes to digital, Liverpool FC are cracking it. Realising just how switched on Liverpool FC are, NineteenEightyFour decided to delve deeper and identify what makes them an online winner.

Don’t be a digisports whore, less is more.

Guest Post: Matthew Quinn (Stream UK) has his say on social media strategy, fan engagement and cock waving within Digisport! Some great advice on the industry as a whole and video in particular

Top 1,000 Twitter accounts and how sports teams/athletes fair in it

This week Majestic SEO launched their ‘Twitter Top 1,000’ which uses ranking factors that include the number of links to a Twitter account and the quality of the website linking to that account. So how did your favourite team/athlete fair in it?

Insights from Twitter Sport’s Omid Ashtari

Early this month Sport Business Daily sat down with Twitter’s Head of Sports Partnerships, Omid Ashtari and did an informative Q&A that covered a range of topics from the NFL to advertising and ticket sales to their relationship with TV.

Indonesia: Twitter’s voice is the People’s voice

Indonesia has a 240million strong population making it the fourth most populous country in the world. And even though only 22% of the nation has internet access at home, it’s already Facebook’s third largest market, and Jakarta was named the world’s number one Twitter city!

Digital Sport London – Event Review

This week saw us run the first ever UKSN ‘Digital Sport London’, a move into looking beyond just social media but the greater impact the digital innovation has had (as is still doing so) on the Sports Industry. Here is a look at those presentations we saw.

Summer of Sport: Comparison of 4 Sports Events and their use of Twitter

Sports Digital Agency Seven League, founded by Richard Ayers (former Head of Digital at Manchester City), has put together an interesting piece of research based around one month of sporting events in the UK. Here is what they found…

adidas Tennis test Vine for Djokovic campaign

adidas Tennis use Twitter’s Vine for the first time to help tease out new Novak Djokevic campaign to time in with last weeks Shanghai Masters.

Liverpool outline their global digital expansion plans

In a time where the digital landscape is changing on an almost daily basis, it’s interesting to hear more details on the plans of one of the ‘big’ clubs. But it’s not just Liverpool who have been busy this summer. Manchester United have really kicked on and Manchester City aren’t far behind.