Tag "twitter"
The Passion of the Fans: Understanding the Impact of Demographic Data
Guest article from Chelsea Varney at Brandwatch, as she looks at how marketers can take social media data from around sports games and use it to their advantage
Juventus enters the world of memes with #ThingsTevezCouldDribble
On the @juventusfcen account the team asked fans to send in their memes using the hashtag #ThingsTevezCouldDribble following his amazing solo goal v Parma last weekend
Vauxhall Fans’ Man of the Match Vote Takes Twitter By Storm
England fans have made the headlines following their Man of the Match voting on the interactive website of lead sponsor Vauxhall during England’s 5-0 win against San Marino. 63 per cent of Three Lions supporters voted goalkeeper Joe Hart as their team’s best performer in a game where he only touched the ball 11 times.
#CoolJob: Social Media Manager at 1966 Group
1966, founded in 2006 by Terry Byrne and specialises in maximising intellectual property rights, global licensing, branding, endorsements and appearances globally within the football industry is looking for a Social Media Manager
4 Things We Learnt from the Glasgow 2014 Opening Ceremony
The 2014 Commonwealth Games kicked off on Wednesday night with 4,950 athletes, 2,000 performers, 71 Scottie dogs and 1 awkward baton. As always, Twitter users were not shy in voicing their opinions with over a quarter of a million tweets posted during the ceremony.
Interview: How the Open Championship is utilising iBeacons, Wi-Fi and storytelling
The Open Championship this year takes place at Royal Liverpool. We spoke with Digital Manager for the R&A, Kevin Bain, about they’ve been working on to engage audiences around the world through digital.
Some memorable moments from the most social World Cup ever!
It’s all over. The most connected World Cup. The most digital World Cup. The most social World Cup…ever. But with everyone from sponsors to sports stars, brands to broadcasters clambering over themselves to tap into the Brazilian buzz, what made you smile or share?
Arsenal breaks 4m fans to become 3rd most followed sports team on Twitter
Over the last 12 months Arsenal have seen a rise in follower numbers on Twitter launch from 2.2m to just over 4m. This makes them the third most followed sports
