Tag "twitter"

LeBron James answers Twitter user in new Kia ad

Kia has unveiled its new series of humorous and entertaining advertisements featuring its global ambassador, basketball superstar LeBron James Looking to appeal to a younger, more sports orientated market, the car

The Australian Open is getting increasingly creative on social media

With the first Grand Slam of the season well and truly underway, the Australian Open has looked to get creative off the court onto our digital platforms with new social

Digital Sport’s Weekly Wash-up 15/01/2016

Adidas celebrates Lionel Messi Last Monday, Lionel Messi won his fifth Ballon d’Or and set yet another record. His long-term sponsor Adidas made the most of his success launching a new

How the Meerkat linkup with GoPro is going to lead to some extreme livestreaming

Meerkat announced at Vidcon last month their new capability to pair with a GoPro for mobile live streaming. This move could make a big change to their position in the fight with the Twitter owned live streaming app Periscope.

Twitter and NFL cement digital partnership

Twitter and the NFL have announced that they’ll enter into a two year partnership that will see the NFL provide Twitter with more exclusive content as well as significantly increase

Twitter dominating Premier League statistics

As football teams continue to search for ways to engage with their fans, statistics have showed that fans are just as eager to interact with their favourite teams with Premier

The Unseen Social Data Behind The Premier League

Football and social media fit together in perfect harmony – passionate football fans take to the real-time microblogging networks instantly. Here Brandwatch take a look at the social data behind the game.

10 simple ways to delight your fans

Giving a “wow” experience has been shown to increase renewals and returning customers by 30–50% compared to an “average” experience. And whilst you can’t always wow fans on the field, here are 10 ways to delight fans and customers off the field.

Football League teams up with Twitter to give fans the chance to “Own The Arch”

The Football League is giving fans on Twitter around the world the chance to decide the colour of the Wembley arch as part of a unique first in the build up to Sunday’s Capital One Cup Final between Chelsea and Tottenham Hotspur.

5 Years of Digital Sport: Mark Segal on social media engagement and niche networks

If you need one example of how social media in sport has become an integral part of the national conversation, consider this: Joey Barton once appeared on Question Time.