Tag "twitter"
Prepare yourself for March Madness
If you haven’t heard of March Madness and you own a mobile phone, prepare yourself because you’re about to. The three week knockout basketball tournament starts later this week and
Eat, Sleep, Train and Tweet. Why do I need to do this again?
Telling people they should use social media is very 5 years ago. Most people know they should be doing it, but ‘why’ is still one of the most frequently asked questions from clients, particularly individuals in sport; Why do I need to be active with social media? What does it do for me?
NASCAR goes tweet crazy for the DAYTONA 500
NASCAR has unveiled a series of digital campaigns ahead of the running of its most famous race, the DAYTONA 500, a 500-mile long motor race which includes 200 laps. Known as
The big winners from Super Bowl 50
America’s “big game” is not only one of the most important days on the country’s sporting calendar, but also for brands. Taking into consideration that during last year’s Super Bowl,
When is an endorsement classed as an endorsement and what is the future of #sponsored content?
How can it be monitored? When is an endorsement classed as an endorsement? When does #ad or #sponsored need to be applied? Does it even need to be applied? Who moderates this?
Gatorade teams up with social media platforms
Gatorade has announced the launch of a project named “Bolt Breakers” in which its partnered with a number of tech platforms to develop new technology to assist athletes. In partnership
Digital Sport’s Weekly Wash-up 05/02/2016
Cristiano Ronaldo is surprised by 4K technology in a new commercial Altice ambassador and Real Madrid superstar Cristiano Ronaldo appears in the new commercial for the French telecommunications company, SFR, owned by
Big brands cough up for Super Bowl 50 exposure on Twitter
Major companies including Pepsi and Anheuser-Busch have rolled out custom emojis on Twitter just in time for Super Bowl 50 for a price tag of around US$1 million. The custom emojis
La Liga launches official Twitter handle in English
Spanish League La Liga has officially launched a new Twitter account to cover all the latest news and action from Liga BBVA (first division) and Liga Adelante (second division) in
Facebook joins the sports game with its own Sports Stadium
Determined not to miss out on the buzz generated by social media users during sports events, Facebook has launched a ‘Sports Stadium’ feature which allows Facebook users to experience sports
