Tag "twitter"

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Chelsea launch Antonio Conte Twitter emoji to celebrate title success

It’s Friday morning, and that can only mean one thing: it’s almost the weekend. And if you’re a Chelsea fan, you’re probably feeling more chirpy than most today. Let’s face

Why having an engaged audience is better than a big one when it comes to selling merchandise

We’re already past the point where social media is a new phenomenon when it comes to how sports teams communicate with their fans. There may be innovations and trailblazing new

Tottenham, White Hart Lane, and a reminder of what live-streaming is really for

With all the recent hype over live sporting events on Facebook Live and Twitter, we often forget the other ways in which the platform was envisaged. The clamour for sports

Barcelona’s 50m Instagram followers: Will the others ever catch up?

Spanish football giants FC Barcelona have become the first football club to reach 50m followers on social media platform Instagram. ???? We are now 5️⃣0️⃣ million fans on https://t.co/YlIW7rNkri ????

Twitter’s new live streaming haul hints at the company’s strategy

Whereas on-demand content has started to become the new normal for most people when consuming entertainment, TV shows and films, there is clearly an ever-growing scramble from social media platforms

Arsenal and Man City show that football clubs are becoming content curators too

It’s all about curating news, at the moment. Not only does it seem like Facebook and Twitter have become curators of all of the day’s news, but sports teams are

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New El Clasico emojis cement Twitter’s relationship with live sport

Sunday night sees the two biggest football clubs take to the field in one of the biggest rivalries sport has to offer, Spanish football’s big one. Barcelona v Real Madrid.

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Arsenal social media team sums up the mood around the club

If you’re an Arsenal fan, watching the Gunners’ 3-0 Premier League defeat to Crystal Palace at Selhurst Park on Monday night will have evoked the kind of feelings that you

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How the 2017 Masters got social media right

This year’s Masters Tournament featured plenty of drama, as Sergio Garcia and Justin Rose had to play an extra hole to determine which European would win their first green jacket.

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Amazon’s NFL deal paves the way for a sports rights arms race between streaming companies

After its season-long stretch of streaming Thursday Night Football on Twitter, the NFL’s new online home for midweek games will be Amazon from next season, after the online retail company