Tag "twitter"

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Man United and Twitter update their relationship status

The headlines read ‘Paul Pogba becomes the first player to have his own Twitter emoji’. That was Friday afternoon, when the news broke, and indeed on Saturday morning, in the

Captain Morgan’s and Captain Morgan – a lesson in seizing the moment

Leicester City’s Premier League title success seems like a distant memory at this point. The social media age allows for mass reaction to huge events before the fade into the

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Nike targets our flabby social media habits in new ad campaign

2016 is over bar the shouting at New Year’s Eve parties, and 2017 is moving into position. Cue resolutions, poorly followed fitness regimens and diets abandoned by the end of

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2017: The year Twitter brings internet live broadcasting to the main stream

2016 was the year when Twitter pushed the limits of its engagement with live sport. Ever since its inception, Twitter has been the one social network that lends itself perfectly

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Live video could make the influencer landscape unrecognisable in the coming months

Last week, the Economist published a handy little chart to show just how much money social media influencers can make just by posting to their social channels. Quite a lot

The world of sport shows how Facebook and Twitter are reaching a tipping point

It’s interesting how technology creates fads and how the further we go, often the further we look back. Sometimes we look back to a technology we discarded long ago as

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Roger Federer shows that Facebook and Twitter live streaming is the future of fan engagement

Is live streaming a new dawn for social media in sport? Tomorrow (22nd December), Roger Federer will live stream one of his practice sessions on Twitter – or so he

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Stade de Reims closes down all its social networks for the Champagne derby

There’s a big derby in France’s second division, Ligue 2, on Monday night. Perhaps you didn’t know that! Well, with falling attendance rates at football games in France, teams are

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Paul Pogba and the rise of the Social Media footballer

Social media is now of unprecedented importance to footballers. That’s probably not a controversial statement, and it’s probably only going to become even more important. But a player’s presence on

NFL’s admission of a bad policy is welcome, but it won’t solve their problem

Late last week, Yahoo Finance broke the news that the NFL is once again changing its social media policy. They report that a memo created by the NFL, and sent