Ambush marketing seems to be a growing trend at every major sporting event these days. The official sponsors pay big money to sponsor a competition, but their activations – the
Last season, for footballer Xherdan Shaqiri, was marked by two sensational goals. One coming in the Premier League for his club, Stoke City, and the other coming in Euro 2016
Content marketing is one of the tools that more and more innovative brands are embracing to bring their Formula 1 sponsorship to life. Creating stories that entertain. That inform. That enhance a fan’s enjoyment of the sport they love. Whilst integrating their brand’s values and messaging.
We’re proud and delighted to welcome on board not one but TWO new sponsors for the Digital Sport London series. Grabyo and Rawnet will be present at each of next few #DSLondon events.