Tag "Snapchat"

‘Dark Social’ wins out over public social media platforms as the place to share content

Most shares are conducted in ‘dark’ private messaging apps, which marketers can’t track.

Snapchat teams up with NBC to produce Monday night Premier League show

Snapchat’s venture into sports content continues with a deal to air NBC’s Monday night Premier League recap show.

Instagram launches IGTV – how will sport react to the change?

Instagram has announced the launch of IGTV and the arrival of long-form video content on the platform – how will this affect sport?

Copa90’s new report shows why we all need to put more effort into engaging younger fans

Copa 90’s new report into the modern football fan is a comprehensive look at what a younger audience wants from their online content.

We have entered a new era of social media – so what happens now?

Ten years ago, social media was a novelty, now it is just a banality of everyday life – so what happens next?

The Social World Cup: From Russia with love (so hit like and subscribe)

Why this year’s World Cup is going to be the most mobile of all time – and how brands can make the most of it.

Daily Digest: Real Madrid partner with Samsung to produce Twitter video

A look at the biggest stories of the day in the world of digital and sport.

Will the stagnation of Social Media platforms finally lead to a major shake-up?

Has years of stagnation and familiarity made social media stale and uninteresting? Are we on the verge of a major change to the lanscape?

Daily Digest: An era-defining period for social media & what it’s like to watch sport in VR

An era-defining period for social media platforms could be underway, and we get an insight into what it’s really like to watch sport in VR and commentate on esports.

Formula One locks in Snapchat, Dugout eyes livestreaming rights & find out which AFL clubs are turning to tech

A new week and the countdown to the start of the Formula One season has properly begun with the first race in Melbourne this weekend. So expect to see much