Tag "Rugby"

Hull KR fans get exclusive digital content through new SmartPicture app

Rugby League club Hull KR are turning to digital to help revitalise a traditional mainstay of a sporting event, the match day programme, by launching the SmartPicture app

O2 launches ‘Wear the Rose’ – the first fully immersive 360-degree virtual reality sports experience

‘Wear the Rose’ from O2 will allow fans to be immersed in a multi-sensory take-over and feel as though they are part of the Senior England Rugby Team, whether it’s a team talk from Captain Chris Robshaw, getting tackled by hooker Tom Youngs, or receiving a pass from fullback Mike Brown.

New Digital Platform for the 2014 RBS 6 Nations

New RBS 6 Nations digital platform, designed and built by Sotic, launched ahead of next weekends first games of the 2014 campaign.

Spurs top Social Media league table of 148 UK sports teams

The first ever index ranking British professional football, rugby and cricket teams according to social media performance has been launched with Premier League club Tottenham Hotspur topping the tree.

Newcastle Falcons target Fan Engagement with new Mobile app

At the start of the December, Newcastle Falcons, the North East’s only professional rugby club, teamed up with local tech company Spontly to produce a new interactive experience for fans

Scarlets – First Rugby Club to Use Social Ticketing Application

UK rugby team Pioneers a new, socially-smart way for fans to purchase match tickets.

Summer of Sport: Comparison of 4 Sports Events and their use of Twitter

Sports Digital Agency Seven League, founded by Richard Ayers (former Head of Digital at Manchester City), has put together an interesting piece of research based around one month of sporting events in the UK. Here is what they found…

London Wasps Launch Digital Supporters’ Campaign

London Wasps have recently launched a supporter-driven, summer-long campaign to build up to the new season with fans at its heart.

Fans Get Involved in Premiership Rugby Final with #LittleThingsMatter

One match to go. Two teams left and one of them 80 minutes from glory. Now it’s your chance to get involved and make a difference to the two Aviva Premiership Rugby finalists

Ref Cam – Bringing fans closer to the action

Fox Sports in Australia have been trialling ‘Ref Cam’ – an awesome new angle that will be a real eye opener for fans