Tag "Research"

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Leicester City Top Social Media League Table of British Sports Teams

Leicester City take number one spot in Umpf’s Sport Social Media Index 2014 ahead of Leeds United and Ipswich Town. Last years winners Tottenham Hotspur slip to 96th

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The Premier League 2013/14 Facebook Recap [infographic]

Social media analytics company Locowise have released an interesting infographic that gives a thorough breakdown, and a number of interesting stats about how Premier League teams have been performing on Facebook.

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World Cup Fans Seeing Double, with Multi-Screening on the Rise in 2014

The newly released Google report 2014 World Cup: ‘What a Difference 4 Years Makes’ predicts that today’s football fans will engage with more than one screen during World Cup 2014 matches.

Social media use strengthens the bonds between football fans and their teams

This IMG Consulting Fan Engagement study was the first commissioned in the UK, following its launch in the US in 2010 as an annual insight into the relationship between sports and digital media use. The study was fielded by REPUCOM and collected data from more than 2,100 fans aged between 16 and 64.

The Shift of TV to Social Media Brings Lucrative Deals For Sports Rights Holders

Insights from Grabyo CEO Gareth Capon, looking at how Social TV (and primarily Twitter Amplify) is changing the game for sports rights holders. Taken from their latest report which you can download from the link within the article.

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Man City come out top in Social Media Premier League study

Marketing & Insights agency Accepted Socially have looked at a small period of time, between Jan 27th and Feb 3rd this year, and taken a more in-depth look at how clubs preformed in that time on social media, with interesting results

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Lotus Race to Pole Position in Formula One Social Media Ranking

The first ever index ranking Formula 1 teams according to social media performance has been launched – Lotus top the league, ahead of Williams and Red Bull who claimed second and third places respectively.

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Bayern Munich Tops Chinese Social Media Table

This week, specialist Chinese digital agency Mailman released their latest Red Card report, looking at European clubs and their performance on the country’s social media platforms

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Premier League teams on Facebook: the season so far [Infographic]

The guys at Locowise, the social media analytics platform, have put together a really interesting infographic reviewing the season so far from a Facebook perspective.

NBA in the UK: Challenges, Opportunities and Social Media ROI

New in-depth look at the NBA’s UK fan base in order to identify the opportunities and challenges the organisation faces ahead of January’s Global Game in London, which sees the Atlanta Hawks take on the Brooklyn Nets, by WePlay.

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