Tag "Reputation Management"

Sports people’s views of Social Media and how people react to them

In part 3 of Steven’s look at sports people and corporate reputation. He sent a questionnaire to a range of sports stars and here he presents the results of the questions posed about social media

Why Sports Organisations Need Social Media Guidelines

The results of a questionnaire sent to 59 sports corporate comms pro’s illustrates the need to implement a social media policy and how it would be of great benefit to the organisation and the resulting impact on individuals to avoid conflict with their social media use