Tag "premier league"

Southampton’s YouTube sensation is a timely reminder not to take things too seriously

Southampton Football Club have a reputation in the Premier League for great producing young footballers. Now they’re gaining a reputation for producing quirky social media videos. One of this summer’s

How Man City became one of the world’s leaders on YouTube

Recently Manchester City have become the first club in the Premier League to reach to 1 million subcribers on YouTube. The Citizens join FC Barcelona (3.3 million subcribers) and Real

Podcast: Sarah Swanson on why NFL London Games are both very special and also just another game

For all sports, one of the biggest challenges that leagues, clubs and governing bodies face is how to keep fans hooked, especially when there’s no actual sport going on. The

Man City aren’t the only Manchester club leading the way in using players’ off-field skills

Last week, we talked about Manchester City and how allowing the injured Benjamin Mendy to create videos for the official Instagram account during last week’s home game against Stoke City

Podcast: Insights on Facebook Live from SportBible’s Paul Rayner

Live-streaming has become one of the hottest topics in digital these days. From those interested in where the media rights for live sport end up, to publishers trying to get

Weekly Wrap: Atlanta Falcons and Minnesota Vikings up their social media game

This weekend, the importance of upping your game on social media was laid bare with some great examples from both sides of the Atlantic ocean. American sports have been innovators

A look at Premier League clubs engaging fans during the international break

This week, Premier League football takes a backseat as the international break brings national teams to the spotlight. Except, it’s not quite that easy: fans of football clubs tend to

Facebook predicts media disruption could change which sports are popular

At Leaders in Sport yesterday, Facebook’s Head of Global Sport Dan Reed gave a presentation to the crammed in audience of rights holders, agencies and media about why sport and

Man United chief predicts major development in TV rights landscape

Amazon and Facebook will join the bidding for Premier League broadcast rights, or so predicts Manchester United chief Ed Woodward. On a regular conference call with investors, Woodward made the

What Esports can learn from the global growth of other sports

At the Betting on Sports conference last week at London’s Olympia, Esports was firmly on the agenda. One of the interesting things about the nature of Esports compared to traditional