Tag "premier league"

Man United launch YouTube channel and gain hundreds of subscribers per minute

Man United’s phenomenal success on YouTube proves that when you’re big, you don’t have to be agile.

Hot Topics: The Olympic Social, Fan-led Instagram and the Rise of Club Content

How digital content relates to fans was the main theme of this week as Instagram, the Winter Olympics and the Six Nations take centre stage.

Manchester City and the ‘human’ side of Premier League sponsorship

Vijay Eswaran of QI Group tells Digital Sport about the right approach to the Premier League’s growth in Asia.

Man City’s latest social media campaign urges fans to support men’s and women’s teams equally

Portraying the men’s and women’s sides equally on social media shows Man City are committed to changing hearts and minds.

What can sport learn from brands like Adidas and Netflix?

In 2018 plenty of new companies will be set up and many will thrive. Some might even go on to become recognisable names all around the world.

The role of live-streaming in the soap opera sporting culture

If viewing figures are falling, and it’s not down to streaming, then why are media rights deals soaring higher than ever before?

BT Sport App’s new feature leads the new viewing experience

BT Sport app to show UEFA Champions League games live in VR.

Digital Sport Morning Briefing: Friday 8th December

Welcome to our new daily series where I put together and share a list of articles I’ve been reading. Providing a filter for you so you can save time and

Bury FC’s attempt to go cashless a latest step towards making life better for fans and clubs alike

Last week, League One side Bury FC attempted to become the first football club in the UK to go completely cashless. The club’s away shirt sponsor, Tappit, are a company

Data shows why digital growth is more important for football clubs than precarious broadcast revenues

As Premier League football clubs become richer and richer thanks to monstrous media rights deals, which look set only to rise as the next round of negotiations aims to raise