Tag "premier league"
French football is taking a leaf out of Spain’s book and competing with the Premier League
Today, the French professional football league, the LFP, set out its strategy for expanding its brand and competing with its rivals around the world. Across Europe, football leagues are progressing
Sky Sports acquire Diagonal View and look set to shake up the social media landscape
Last week, Sky announced that they had acquired Diagonal View, a social media content producer, probably best known for the production of the football YouTube channel, The Football Daily. The
The Open enlists Man City and Everton to boost ticket sales
Only a few weeks ago, Everton sealed a deal with The Open Championship ahead of the golf tournament’s return to Royal Birkdale in Merseyside this summer. The deal will see
Pushing the boundaries: Social Media, MLS, and the rise of Snark
The following is a guest article from Richard Clarke, a sports digital consultant, who blogs at MrRichardClarke.com and tweets @MrRichardClarke. He ponders whether he is suffering from an acute attack of the frequency illusion* or “snark” is everywhere right now.
Man City give another example of how club created content can enrich the fan experience
There’s a ritual to watching sport. If you’re going to a game, you’ll have your own one beforehand. But even if you’re watching on TV there’s a routine: you watch
Everton’s search for innovative partnerships takes in The Open Championship
Everton football club are at a bit of a disadvantage these days. Their stadium – if historic and atmospheric – is old and creaking. They are falling behind their rivals
Captain Morgan’s and Captain Morgan – a lesson in seizing the moment
Leicester City’s Premier League title success seems like a distant memory at this point. The social media age allows for mass reaction to huge events before the fade into the
2017: The year Twitter brings internet live broadcasting to the main stream
2016 was the year when Twitter pushed the limits of its engagement with live sport. Ever since its inception, Twitter has been the one social network that lends itself perfectly