Tag "Neymar"

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West Ham transfer coup might show a new way of buying followers

Over the past few weeks, much has been made about football transfers and the digital numbers behind them. Neymar’s transfer to Paris Saint-Germain will see the Parisian club cash in

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Neymar to PSG: Why was social media engagement so different on Instagram, Facebook and Twitter?

Since Real Madrid lifted the Champions League trophy aloft in Cardiff at the beginning of June, only one event has captivated the world of football. In fact, the transfer of

Neymar’s PSG move is the biggest ever, but Goal and Facebook Live are harnessing the interest

Neymar’s transfer from Barcelona to Paris Saint-Germain is undoubtedly the biggest move of the summer, and given the transfer fee blows any and all other deals out of the water,

New El Clasico emojis cement Twitter’s relationship with live sport

Sunday night sees the two biggest football clubs take to the field in one of the biggest rivalries sport has to offer, Spanish football’s big one. Barcelona v Real Madrid.

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How do you make your brand more global? Nike show the answer is making it more local

How do you build global brand? That’s easy. Be more local. Having a global appeal doesn’t mean having one appeal that speaks to everyone. The world is simply too diverse

FC Barcelona players star in In-Flight Safety video

FC Barcelona’s primary sponsor, Qatar Airways has followed in the footsteps of other airlines by launching a very cool In-Flight Safety video with Blaugrana players taking centre stage. In the video featuring

Panasonic and Neymar Jr launch a new 360° experience

Panasonic has unveiled a new a 360-degree experience with FC Barcelona star Neymar Jr named “Crazy Skills” as well as a competition for budding freestyle football fans. Available to all