Tag "manchester united"

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FC Bayern’s new TV channel app highlights football club’s new fan engagement strategies

FC Bayern Munich has become the first German football club to launch its own TV channel, FCBayern.tv. 27 February 1900. The top German football club, Bayern Munich, was founded. pic.twitter.com/gAQhoBfU6o

Streaming on social benefits everyone involved – but are we moving too quickly?

Last week, Spain’s top football league, La Liga, streamed a live game on Facebook Live. They plan to stream one game a week on the platform. The week before, it

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Digital Sport’s Weekly Wash-Up 17/2/17

Bayern Munich curb stomps Arsenal…again When Bayern Munich destroyed Arsenal 5-1 in the Champions League on Wednesday, respective fans took to social media to voice their pain or mock their

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Club-produced content works wonders – but only if it’s done right

There’s sport, and then there’s all of the peripheral frills that surround it. From betting on sport and fantasy football, to the simple pleasure of the social experience; watching a

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Digital Sport’s Weekly Wash-Up 11/2/17

The Flowers of Manchester are remembered On the February 6th, Manchester United fans gathered at Old Trafford to remember the 23 members of Manchester United who lost their lives in

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How long before the Premier League’s global bubble bursts?

What happens when the Premier League bubble bursts? It’s not the most technical or skillful league in the world, and if you look at league tables all over Europe’s top

Manchester United and Uber announce global partnership

Manchester United and Uber have today announced a global partnership, the first of its kind for the football club, which aims to enhance fans’ matchday experience at Old Trafford and how they connect

Paul Pogba and the rise of the Social Media footballer

Social media is now of unprecedented importance to footballers. That’s probably not a controversial statement, and it’s probably only going to become even more important. But a player’s presence on

Anichebe’s Twitter gaffe reveals who is in charge

Social media has opened up the once-private lives of celebrities and stars, with fans able to gain personal views into their emotions, interactions and travels on a daily basis. The

Man City demonstrate dedication to fans on digital with sleek annual report

Manchester City unveiled their annual report yesterday with a sleekly designed website that has become the norm for the club’s millennial-inspired media presence. Annual reports and financials, comprised of dense