Tag "London 2012"
London 2012 launch mobile app
This weekend has seen the London 2012 organisers LOCOG release the first of two mobile apps, called ‘Join In’, that will be available to sports fans at the Games this year.
Fitter Through Twitter
Health and fitness is a booming industry and any good advice over the internet is met with real enthusiasm nowadays. When this is coupled with high profile sources like professional sports teams or athletes, people take notice.
The IOC’s ‘Olympic Athletes Hub’ – good idea or social media fail?
Last week the IOC launched its new ‘Olympic Athlete’s Hub’. This new innovation is part of the organisations plans to make this the most social games of all time…..but will it work?
Team GB celebrate 100 Days To Go
Today sees the UK celebrate the landmark of it being only 100 days until the Olympic Games in London start. Team GB have been busy with a new video and social activations…
Samsung launch Olympic blogger search
Samsung have invited people from 20 countries across the globe to apply via MSN for its Samsung Global Blogger (SGB) programme.
UK Sports Stars Make The Move To Facebook
This last few months has seen Rio Ferdinand, Wayne Rooney, Tom Daley and Kevin Pietersen (as of last week) launch their own Facebook pages. Is this a new trend?
Social Media, the Olympics and BBC – setting up for London 2012
So what part will social media play in the BBC’s coverage? How will athletes and journalists use social media during the Olympics? How can the BBC’s audience expect to interact with broadcast coverage and the key players from the worlds of sports and entertainment?
Social Media & Sports – 2012 Predictions (Part 2 – UK)
In the second part of our look ahead to the world of Social Media and Sport in 2012 we get the thoughts of Mark Segal, Steven Dent, Chris Hughes, Mike Dunphy and Tom Hines. Enjoy…
IPC Releases Social Media Guidelines for London 2012 Paralympic Games
Yesterday saw the International Paralympic Committee release their guidelines on the use of Social Media during the games in London next year. In a refreshing change to the normal reaction to new technologies, especially those that affect communication, they are encouraging athletes to maximise its use.
Women’s Beach Volleyballers sign deal to display QR code on their rears!
In a sponsorship first, I’m pretty sure I’m safe in saying that, we will see the much loved QR code being used on an athlete. Top British players Zara Dampney and Shauna Mullin have agreed to a lucrative test sponsorship with Betfair where they will be displaying a QR code on their much pictured backsides!
