Tag "Golf"

Nigel Farage Swings for Europe this Ryder Cup

Legendary Eurosceptic Nigel Farage does an incredible reverse-ferret and comes out in support of Team Europe for the Ryder Cup in this mock party political broadcast for Paddy Power

Ryder Cup update: fans encouraged to use social media.. in most places

Following recent articles, including by yours truly about the Ryder Cup not allowed ticket holders to upload images or video to social media during the tournament, the Ryder Cup team have come out with an announcement to clear things up.

Ryder Cup organisers ban photo/video uploads to social media by fans

This week it has been reported that guidelines have been issued to ticket holders warning them against posting images and video on social media for the duration of the Ryder Cup. But is it going to be possible to police?

Interview: How the Open Championship is utilising iBeacons, Wi-Fi and storytelling

The Open Championship this year takes place at Royal Liverpool. We spoke with Digital Manager for the R&A, Kevin Bain, about they’ve been working on to engage audiences around the world through digital.

Live Blog – The Cornerstone Of The European Tour’s Digital Coverage

I caught up with the European Tour to chat golf, live blogging and digital strategy as they combine a blend of compelling editorial, up to the minute photographs and video clips, social media content, statistics and fan-interaction in one easy-to-digest, visually appealing stream.

Social Media Caddies…. WTF?!

During last weekend’s Presidents Cup, we saw the first (and hopefully last) outing for the ‘Social Media Caddies’. A poor PR exercise maybe?

Pick the hole location at PGA Champs – competition hosted by Jack Nicklaus

A really nice activation the guys at the PGA of America have launched today. Ahead of the final major of the year they are giving fans the opportunity to actually get involved with the course design!

Cool Job: Digital Sales Exec at European Tour

The European Golf Tour are seeking an enthusiastic ambitious individual with a strong digital interest to join their Marketing team working across the European Tour Brand

The Social Side of Golf [infographic]

Ahead of this weeks much anticipated first Major of the season we thought it would be a great opportunity to look at how golfers have taken to social media. Here is a great infographic of the top golfers on Twitter

Callaway launches ‘Tweet to Unleash’

Callaway has launched ‘Tweet to Unleash’ to spread the word about their latest driver. When you go onto their site it welcomes you with a nice picture of a driver with its cover on. To see what is underneath and start unlocking the next 7 images you have to tweet using #LongestDriverinGolf to participate.