Tag "formula 1"

Video – A Missed Opportunity For F1 Sponsors [Infographic]

Formula 1 is the biggest global sporting series in the world yet its brand partners are struggling to amplify the value of their sponsorship rights through branded video content

Grand Prix Driver of the Year

UKSN was delighted to be part of the group who put in who they thought their drivers of the year were (we chose a top 10). Here is the final result from all the writers involved [infograph]

Timo Glock, Marussia F1 and Social Media

We had the chance the other week to tour the HQ of one of the newest teams on Formula 1, Marussia. On top of this we spoke to Timo Glock, Sporting Director Graham Lowden and Head of HR Katie Allen about how social media impacts on the team.

Money Supermarket Launch 2013 Monaco Grand Prix Blogger Competition

MoneySupermarket.com is giving bloggers or website owners the opportunity to win two tickets to the 2013 race for what would be the ultimate dream day for any motorsport enthusiast

Monster and Marussia F1™ Team search for Social Media Driver

Marussia F1 are after a ‘Social Media Driver’ for the British Grand Prix (7th – 8th July 2012) – and it could be you! All it takes is for you to show your social media skills, creativity and imagination on the hashtag #SMDriver

Exclusive Interview with Lotus Racing Team Principal Tony Fernandes

As Formula 1 moves onto the most iconic and beloved circuits on the calendar with the Monaco Grand Prix shaping the sporting weekend ahead, we spoke to the Tony Fernandes, Team Principal of the new Lotus Racing team, who gives a fascinating insight into the team’s modern approach to Formula 1.

India Rising

Rick Liebling on how F1, Cricket, YouTube and Mobile will turn India into the hottest Sports Market in the World

The prevalence of Timesheet PR in Formula 1

We are just weeks away from the start of one of Formula 1’s most open and uncertain seasons for years. Teams have been desperate to get mileage on their new cars with just three official pre-season test sessions prior to Bahrain, but even the Spanish weather has been unusually fickle.

The Return of a Champion

There are few people in Formula 1 who can command an audience quite like Michael Schumacher. The ‘launch’ of the Mercedes Grand Prix team in Stuttgart on Monday was proof that the seven-time former world champion can still create a stir amongst the international press corps, not least the British press for whom memories of Damon Hill’s mugging at Adelaide in 1994 still resonate strongly. But the return of Schumi to the F1 fold after a failed three-year attempt at retirement is a much needed boost for the sport after a year dogged by controversy.