Tag "Football"

The 2018 World Cup Digital Battle Pt.3: The Russian bid

The theme of the Russian 2018 Football World Cup bid is ‘Ready to Inspire’. The official website features this slogan big and bold using Arsenal star Arshavin as the backdrop. Given the low numbers of followers in social media (only 50 on facebook) it would appear that the website has failed to inspire fans.

The 2018 World Cup Digital Battle Pt. 2: The Belgium and Holland Bid

For part 2 of a 4 part series we turn our attention to the digital efforts behind the Holland Belgium bid for the 2018 Football World Cup.

Is there such a thing as too much content on a Facebook page?

There are no set guidelines as to how to run a Facebook Fan Page or a book to tell you what/when/why when starting out so we do have to make it up a little as we go along. One of the most difficult balancing acts to achieve is on the amount of content.

The digital battle behind the bidding for the 2018 Football World Cup (Part 1 of 4)

FIFA will officially appoint the host nations for both the 2018 and 2022 World Cups on December 2nd, in Zurich. For the 2018 tournament there are 4 bids in total coming from Portugal and Spain (together), Belgium and Netherlands (together), Russia and finally, closer to home, England. Focusing on digital content and social media each week for the next 4 weeks, we will appraise and compare each of the 4 European bids for the 2018 Football World Cup.

Real Madrid & Social Gaming

The club has now taken their digital offerings to the next level by becoming first football club in the world to launch an authentic social game for all its fans and followers

Phil Neville trending worldwide on Twitter explained

Ok, today has been weird with Phil Neville trending on Twitter around the world. Not what or who you would expect on a normal Thursday for football in the UK.

Boardroom Battle Turns Into All-Out-War At Liverpool FC (and now its been sold…. or has it?)

I couldnt go to sleep tonight without first putting fingers to keyboard following a quite extraordinary statement released by Liverpool tonight.

Why someone needs to train athletes on using Social Media!

After a summer of high profile gaffs on Twitter you may have thought that athletes would have learned and been more careful with what they say on social media sites…. but no

Man United Facebook Page passes 2.5m (and claims EPL top spot)

One of the newest and fastest growing Facebook Pages is the official Manchester United page. In the the two months it has been up it has grown to 2,589,988 (23 Sept) which is a staggering surge.

See World Player of the Year Lionel Messi in London today!

The legend that is Barcelona and Argentina playmaker/goal machine Lionel Messi will be touching down by helicopter today in Central London. You can take part by working out where he will be from the clues and getting there fast!