Tag "Football"

Audi launch player performance app for MLS fans – but is it actually useful?

Adapting the sport for modern technology is perhaps football’s biggest challenge: the global game is an inherently conservative one. From its reluctance to incorporate video replays right through to the

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Adidas boast unrivalled social media engagement this summer – but is it a success?

It’s been a huge summer of sport so far, and there’s plenty more where that came from. With Euro 2016, Wimbledon, the Copa America and just the usual, generalised hype

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Meet Fieldoo – the social network for footballers and clubs

Do you ever wonder just how muddy the waters of the world of football transfers are? Every summer and every January, thousands of players move between football clubs all over

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BT and EE team up to offer customers 6 months of sport free of charge

If you’re a customer of mobile phone service provider EE, you’ll soon be able to take advantage of six months free access to BT Sport, after BT’s takeover of the

The players who owned the Euro2016 conversation

Social media was once again the place to live and breathe every second of the tournament action when Euro 2016 enthralled audiences across the world over the course of a

Nike releases new music video celebrating Indian athletes

Nike have released a music video as part of their latest Just Do It campaign. Leading female Indian athletes including footballer Jyoti Ann Burrett and cricketers Harmanpreet Kaur, Smriti Mandana and Shubhlakshmi

Sunderland AFC’s new mobile-first website is a glimpse of the future

Sunderland AFC have become the first Premier League football club to adopt a mobile-first approach to their official club website. The creation of the new site – a six-month collaborative

Football comes out on top in Chinese broadcast report

Football has always been one of the most supported sports in China since professional leagues were created. Nowadays, the government encourages the biggest Chinese brands to invest in this sector

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Copa90 creates unique Euro 2016 animations

Content creators in sport don’t need broadcast rights to be successful, and the remarkable rise of Copa90 is testament to this.  The global football network – owned by Bigballs Media

Nike’s new ad just got us pumped for summer

Nike have released their latest ad featuring Serena Williams, Alex Morgan and Rory McIlroy. The spot is the third and final in the “unlimited” series, which focuses on the behind-the-scenes training process