Tag "England"
Digital Sport London – Three things to look out for
We had a great call with our panelists this week, and here’s what we’re excited about.
The World Cup will have a lasting effect on some players – but only if they’re smart about it
Separating ‘vanity metrics’ from real numbers is the challenge for the players who have had a breakthrough World Cup.
England’s modest heroes give brands their biggest lesson of the World Cup
England’s modest but genuine stars show why brands need to look past social media reach when selecting players to partner with.
England’s official Twitter account mirrors the rollercoaster fan experience
England’s official Twitter account takes fans through the highs and lows of an ultimately heartbreaking night.
It’s Coming Home – the evolution of a movement as England reach the semis
Is it Coming Home? Richard Johnson analyses World Cup fever and how England fans have taken to the tournament on social media.
Nike show why the biggest brands don’t have to scramble for World Cup limelight
Nike’s World Cup 2018 social media presence has been a winner despite its low-key approach.
Instagram launches IGTV – how will sport react to the change?
Instagram has announced the launch of IGTV and the arrival of long-form video content on the platform – how will this affect sport?
England’s players fall well behind World Cup rivals on social media
England’s World Cup team lags behind its rivals when it comes to social media prowess.
How England’s social media output creates optimism about the World Cup
England usually go into major tournaments with the media on their backs. This time, they’ve created their own coverage and are much the better for it.
