Tag "digital sport"
Now that the smoke has cleared over SW19, the turnstiles become still and the hill falls silent. But this is when the real hard work starts for the crew
For the first time since 1968, Henley Regatta was broadcast live. Sounds pretty standard fare for any sporting event, but with its own dedicated YouTube channel, HD footage, live action on BBC red button and a drone (yes – a drone!), this was Regatta 2015-style.
This year’s Tour de France has been using GoPro to really bring fans to the heart of the action. The ultimate way to see the race from the riders point-of-view, to really appreciate the speed and danger they face.
During the last Spanish League match played at the Mestalla stadium, Vodafone’s 4G network was successfully used to test a new unique technology and a new application that provides exclusive real-time video content in high density locations, revolutionising video delivery across mobile networks
Check out some of the highlights from the BT Sport Industry Awards 2015, celebrating the best of the best from the UK’s finest industry.
Content marketing is one of the tools that more and more innovative brands are embracing to bring their Formula 1 sponsorship to life. Creating stories that entertain. That inform. That enhance a fan’s enjoyment of the sport they love. Whilst integrating their brand’s values and messaging.
Last month saw a packed room at Lewis Silkin for the first ever Sports TechPitch 4.5, hosted by the 2Pears and Digital Sport. Here is a video of the evening for you to enjoy.