Tag "digital football"

UEFA’s social media reach tops 10 million

UEFA’s reach on all social media platforms has surged through the 10 million mark, with the official UEFA Champions League page passing 5 million fans overnight following the launch of the UEFA.com users’ Team of the Year

Everton: Turning The City Blue This Christmas

Everton, a club that I don’t think has been highlighted on here for its social media prowess before, have come up with a great campaign to get fans involved in different ways over the festive period.

Why do fans follow Sports Stars on Social Media?

Part four of his research series sees a questionnaire put to sports fans about why they follow sportstars on social media and whether that has any bearing on corporate reputation

Cool Job: Social Media Campaign Manager at Manchester United

Manchester United are growing the size of their digital team at Old Trafford. They’re now after a Social Media Campaign Manager to help grow their Facebook presence and help them move onto other platforms. Closing date is 30th November!

Cool Jobs: Project Manager and Digital Assistant at Man City

The latest digital job we have come across on the vast web is an exciting one…actually there are two! The club in question is Manchester City, and they are after great candidates to work with one of the most digitally advanced clubs in the world!

Sportsmen and Twitter: how they influence their communities

Steven has been looking into sportsmen’s use of Twitter and how they influence their community, and from there, what is the impact on the organization they represent. Read on for more…

Social Media Command Centres – The Future or PR Stunt?

The building of ‘social media command centres’ for social media has been a phenomenon we have seen develop in the US over the past couple of years, with NBA team Sacramento Kings being the latest to announce one. But are they of any use?

Which Football Team Has The Happiest Fans?

Guest Post: We’ve taken the sentiment data from Twitter featuring club hash tags over the last 365 days and analysed the percentage of these which come out as a positive or negative tweet for each team in the BPL. Here’s what came out..

UKSN Presents: Interview with AS Roma’s Shergul Arshad

We speak to AS Roma’s digital man Shegul Arshad about the clubs journey in social media, being the first club on Pinterest and players coming to terms with Twitter in Italy

Job of the Week: Digital Media Officer at West Ham United

Following on from the jobs we’ve highlighted from Chelsea FC and The RFU. Here is another one we thought was too good not to highlight, this time at West Ham United