Tag "digital football"

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Record numbers for Football League on fixture release day

The Football League once again enjoyed significant increases in engagement and website traffic for the annual fixture release. Here’s what happened and how they did it in 2015.

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Valencia CF provide exclusive real-time HD video content to fans in stadium

During the last Spanish League match played at the Mestalla stadium, Vodafone’s 4G network was successfully used to test a new unique technology and a new application that provides exclusive real-time video content in high density locations, revolutionising video delivery across mobile networks

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Facebook launches Football Awards with Mirror Football & BT Sport

Facebook has launched its inaugural Facebook Football Awards in partnership with BT Sport and Mirror Football, which will offer fans around the world the chance to vote for the players they think have performed best throughout the 2014/15 Barclays Premier League season.

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#WeAreChosen – An Interview with Everton’s Director of Media & Comms

Everton FC have showed in recent years the benefits of bringing together all the various touch points they have with fans and delivering a really good campaign that not only looks good but delivers results. #WeAreChosen

Jobs

#CoolJob: Content Producer at Rangers FC

Rangers are currently seeking a unique and motivated Content Producer to join the Digital Media Team based at Ibrox Stadium, reporting to the Head of Digital Content. Closing date is Monday 13th April 2015

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The Unseen Social Data Behind The Premier League

Football and social media fit together in perfect harmony – passionate football fans take to the real-time microblogging networks instantly. Here Brandwatch take a look at the social data behind the game.

Capital One Cup Final Raises The Social Media Bar

Sunday’s Capital One Cup Final between Chelsea and Tottenham Hotspur not only came out top of the social media charts on what was a huge day of televised sporting occasions, but has been declared the most socially engaged League Cup Final ever.

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YouTube goes behind the scenes at adidas’ breakthrough content strategy during 2014 World Cup

How are brands rethinking content to rise above the clutter at live events? Get a behind the scenes look at adidas’ breakthrough content strategy for 2014’s biggest sporting event, the World Cup. Witness their real-life learnings as they plan, produce and launch content for YouTube – including ‘The Dugout’, a multi-episode live series that allowed adidas fans to connect with their favorite footballers in real time.

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Behind the scenes at Squawka, everyone’s favourite football data site

Brand Republic finds out the secrets behind football data site Squawka’s success and talk to its founder, Sanjit Atwal

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Football League teams up with Twitter to give fans the chance to “Own The Arch”

The Football League is giving fans on Twitter around the world the chance to decide the colour of the Wembley arch as part of a unique first in the build up to Sunday’s Capital One Cup Final between Chelsea and Tottenham Hotspur.