Tag "digisport"

Vauxhall surprise football fans with ‘#GetIn Fan Hotline’

Vauxhall has recruited international footballers to give dedicated fans a special treat. Manning the Vauxhall ‘Fan Hotline’ for one day only, the home nations players surprised lucky supporters with a

From engagement to affinity – do we need to stop worrying about views and likes?

We all want to be liked, right? Nowhere is this more true than on social media. The rules of marketing have been almost entirely re-written in the past decade, and

2.1m watch table tennis on Facebook Live

England’s European Championships home qualifying tie against Greece was streamed live on TheSPORTbible’s Facebook page on Tuesday night, after Table Tennis England came to a broadcast rights agreement with TheLADbible

Twitter to discontinue Vine

Twitter has today announced that it will be shutting down Vine. Vine pioneered short-form video and revolutionised Twitter when it launched in 2013, but its growth has been stunted by

Brisbane Heat launch immersive technology to link players to fans

Since its inception in 2011, the Australian Big Bash League has been at the forefront of innovation in cricket. The adrenaline-fuelled cocktail of fireworks, packed crowds and finest players in the world has flipped the

Facebook, Twitter & Amazon fight for the IPL

Facebook is the latest network to reportedly show interest in acquiring the digital rights to the Indian Premier League, joining Twitter, Amazon Prime and mobile group Reliance Jio. The fast-paced franchise

The Hero Challenge is exactly what golf needs to survive

The European Tour’s latest innovation is a hit, and golf desperately needs it. To put it simply, millennials are ditching golf. It’s too exclusive, expensive and ultimately, dull. That is

Who Runs The World: ICC & HSE Cake launch Women’s Cricket World Cup campaign

The International Cricket Council (ICC) has launched an empowering campaign championing women’s cricket as England prepares to host the 2017 Women’s Cricket World Cup. The campaign, spearheaded by creative agency

PODCAST: Squawka’s Sanjit Atwal on the high’s and low’s of his entrepreneurial journey and what’s next for Squawka

Sanjit co-founded Squawka in 2011, with it being released to the public in time for the European Championships in 2012. Since then the business has won multiple awards and become one of the leading football publishers in the UK.

Biggest clubs in the world on board for Dugout

A selection of leading clubs from Europe and the rest of the world, as well as top footballers, will all be involved in a new digital football platform called Dugout. The