Tag "dark horses"

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Juan Mata calls on fellow footballers to join him in his new venture, #CommonGoal

Juan Mata doesn’t fit the mould when it comes to the Premier League’s biggest stars. Raised in northern Spain, Mata started his career with Real Oviedo before moving to Real

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Dark Horses and Harlequins produce film to celebrate club’s successful history

Dark Horses, the London based sports marketing agency, has launched ‘The Museum Of Harlequins’ film for Harlequins Rugby Club. Harlequins – one of the most famous rugby clubs in the world –

streetfootballworld and Dark Horses to collaborate on UN project

After a competitive pitch, streetfootballworld has appointed Dark Horses to launch a new project that connects the football industry to the UN Sustainable Development Goals. streetfootballworld is a global NGO that

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Why it’s wrong to view sports fans as undemanding turnstyle fodder

Sports marketing is a hot topic these days. Both Euro 2016 and the Rio Olympics recently generated record amounts of sponsorship income. The Premier League is famously awash with cash.

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Lucky Generals launch sports marketing startup, with Simon Dent taking the reins

Lucky Generals today announced the introduction of its sports marketing agency, Dark Horses. It’s the first launch within the Lucky Enterprises holding group structure, and is being headed up by former