Tag "brands"
England and Scotland fans go Head to Head in battle for Vauxhall ADAM
England and Scotland will meet on the football field for the first time in 14 years and Vauxhall, the lead sponsor of both nations, is celebrating the big game by giving fans the opportunity to win a brand new Vauxhall ADAM
The Digital Side Of Wimbledon 2013 – Who Is Doing What
The iconic Wimbledon Championships start on Monday, and looking ahead of the stand-out event in the Tennis calendar we’ll be going through what digital activations are around and about.
#whoisup For London?
Last week I wrote a post that focused on Eye of the Fan which is an innovative campaign run by Turkish Airlines. This operates via a series of cameras that are attached
See Basketball Through the ‘Eye Of The Fan’
Guest Post: Tom Kelk is a tech/sport blogger and Account Exec at global social media agency We Are Social. You can find him on Twitter (@TomKelk), LinkedIn and his blog. Eye of the
![Video – A Missed Opportunity For F1 Sponsors [Infographic]](https://cdn.digitalsport.co/wp-content/uploads/2013/03/formula-1.jpg)
Video – A Missed Opportunity For F1 Sponsors [Infographic]
Formula 1 is the biggest global sporting series in the world yet its brand partners are struggling to amplify the value of their sponsorship rights through branded video content
Q&A’s and Hide & Tweet Giveaway – Vauxhall goes Twitter crazy for the Home Nations
Last week so a buzz of activity around Gordon Strachan’s first game as Scotland manager and Ashley Cole’s 100th England cap. Vauxhall gave fans access to both with Twitter Q&A’s, videos and a Hide & Tweet ticket giveaway
Nike takes gamification to the next level with NikeFuel Missions
Nike have taken the next step in getting people to use Nike+ FuelBands by making their everyday activities part of an online game. Curious? Read on…
“Renegades Write The Rules” – Amy Jo Martin
Founder of social media agency Digital Royalty and now author of her first book. Amy Jo Martin has penned “Renegades Write The Rules” which goes on sale on 2nd October. Here’s my review…
Connecting with People, Not Logos
What do ‘Renegades Write the Rules’ and Undercover Boss USA have to with social media and brand development? Read on to find out!
P&G Launches “Gillette Football Club” Channel on YouTube
Gillette, which is the sponsor of football on YouTube in EMEA, has launched the Gillette Football Club channel on the video site, with content including goals, highlights and behind the scenes footage
