Tag "brands"
Is The Masters’ unique social media approach a missed opportunity?
The Masters tees off today, but is their minimal social media strategy a missed opportunity?
The NBA League Pass micropayment strategy is a sure-fire way to win over Millennials
NBA League Pass micropayments care for Millennials by letting them choose their own path.
Barcelona integrate sponsors into El Clasico celebrations, adding value for partners
Barcelona includes their sponsors, Pro Evolution Soccer and Rakuten, in their celebrations of their win in El Clásico.
Facebook’s algorithm change and a warning for the future of the internet
Facebook’s algorithm change is the tip of the iceberg for anyone who uses the internet.
Man United and Man City celebrate Twitter’s character limit change in very different ways
If you’ve been on Twitter today, you’ll know there’s really only been one topic of discussion all day long. Since its inception, Twitter has promoted concision: say everything you have
Dark Horses to join cricket’s end of season party at The Oval
Recently launched sports marketing agency, Dark Horses, has confirmed its appointment by Yorkshire Tea for its brand sponsorship of the Tea20 Charity Cricket Challenge at The Kia Oval this evening (Thursday 22nd September).
Digital Sport’s Weekly Wash-Up 9/11/16
Copa90 and Bleacher Report to produce weekly Snapchat show Digital football network Copa90 have partnered with Bleacher Report to produce a weekly football show on Snapchat. James Grigg, director of global operations
Achievement Unlocked: Adidas celebrate ambassadors at Euro 2016 with instant campaign
Adidas has created a series of videos promoting its ‘First Never Follows’ campaign, celebrating their ambassadors and promoting their latest boots, the ‘Mercury Pack’. The German brand dominated its competitors on social media
Digital Sport’s Weekly Wash-Up 10/06/2016
Man City sign Giphy After completing the deal for İlkay Gündoğan, Manchester City have struck their next partnership of the transfer window: with a GIF search engine. Giphy will host a dedicated MCFC
Shotglass Media’s Neil Smythe on The Football Republic and the buzz of Live Streaming
The Football Republic is a network of football channels created “by fans, for fans”. They create original content, host debates and Q&A’s and most recently, stream live shows with some
