Tag "Augmented Reality"
YouTube TV shows AR ads during the World Series
YouTube and MLB partnered during the World Series to give fans a glimpse at the future of sports advertising.
How AR glasses will kill smartphones, notes from 2018 SXSW and why Facebook will never be the same
We’re now well and truly into conference season with Ad Week Europe taking place this week and SXSW already been and gone. If you couldn’t make it to them
PGA Tour launches an AR app which adds value to the fan experience
The PGA Tour’s new app shows where the future of AR has to go.
Google launches Android AR software ARCore to rival Apple’s ARKit
Google finally launches ARCore outside developer preview, meaning augmented reality technology will now be more readily available on Android phones as well as iOS.
Intel plan to use the 2020 Tokyo Olympics to change the face of sport using 5G.
The Olympic Games is often the place where new technology is showcased. In 2020, that could be 5G, and it could change the use of technology in sport.
Can Augmented Reality turn the stadium into a whole new world?
Xperiel’s Real World Web aims to transform the stadium into a giant games console, making the experience of attending a game a different proposition to TV broadcast.
What we learned about VR and AR at Digital Sport Manchester #2
At our latest Digital Sport Manchester event at Salford University, AR and VR was on the agenda – here’s what we learned.
In order to break into the mainstream VR needs to define what it is
Do we need a new way of thinking about what emerging technologies can bring to the world?
Talking VR & AR at Salford University with Liverpool FC, Sportego and Mi Hiepa
We look forward to this month’s #DSManchester event on VR and AR at the University of Salford’s MediaCity campus – featuring Liverpool FC, Sportego, Mi Hiepa and a whole host of VR experiences!
Digital Sport London #17: Is the future of sport a virtual one?
In the first #DSLondon event of 2018, we take a look at the second of our monthly ‘hot topics’…. Virtual Reality. The technology is not new but it is becoming
