Tag "Athletics"

OTT is becoming mainstream bit by bit – and Eurosport have a strategy to capitalise

The broadcaster is showing why broadcasters who don’t have rights to the big-ticket items have to be get creative to get noticed.

Interview with the CEO of Two Circles, Gareth Balch

Gareth is the Chief Executive of one of the fastest growing and influential agencies within the sports industry in the UK, Two Circles. Here is our chat about the business, the industry and 800m running.

Team GB renew out of home partnership in bid to capitalise on Rio 2016 buzz

Following Team GB’s record-breaking showing at Rio 2016, the British Olympic Association (BOA) has extended its contract with official ‘Out of Home partner’, Ocean, in a deal which will run