Tag "All England Lawn Tennis and Croquet Club"

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Interview: Alexandra Willis, Head of Digital, Comms & Content at Wimbledon

Recently I headed for my first ever visit to the All England Lawn Tennis Club, the home of the Wimbledon Championships, to chat with Alexandra Willis about all things tennis, digital and listening to their audience.

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Wimbledon: Traditional on the court but at the heart of digital innovation off it

When it comes to the All England Lawn Tennis & Croquet Club, many things are off limits, or at the very least, viciously protected. Such things include the size of

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Wimbledon round-up: Video statistics

  Now that the smoke has cleared over SW19, the turnstiles become still and the hill falls silent. But this is when the real hard work starts for the crew