adidas football launch a Twitter account for the official FIFA World Cup ball and an interactive launch video on YouTube. The World Cup social battle of the brands has started!
Ever wondered how hard you can kick a ball? Well wonder no more. adidas Snapshot has launched today on iPhone and can give you the answers you’re looking for.
Here is the video from the panel session on ‘the future of football’ which took place at the adidas UCL Final event on 25th May.
On Saturday, UKSN (and a group of UKSN competition winners) took a trip to the adidas lab in Bloomsbury, London. Here is a look at what was on show and what the ‘future of football’ has in store. (by Tom Kelk)