Adidas unveil the ball for the 2016 EUROs On Thursday, Adidas unveiled “Beau Jeu” (Beautiful Game when translated to English), the official match ball for the 2016 EUROs. The design
Fan experience of a lifetime thanks to Head This week the BNP Paribas Masters (ATP) is being played in the brand-new AccorHotels in Paris where major partners Head launched
KIA deal meaning sponsorship on all NBA Shirts on the way? The NBA has had a mammoth month in terms of digital and sponsorship news. This time it involves
Move out of the way normal recycling, Adidas has invented a new and more efficient way of recycling, kind of… Your boot could be made out of a swatch of
adidas football launch a Twitter account for the official FIFA World Cup ball and an interactive launch video on YouTube. The World Cup social battle of the brands has started!