Cool Job: Social Media Officer @ West Bromwich Albion FC

January 9, 2014 Daniel McLaren

Thanks to Rab Boyle (Rangers) for the heads up on this one via Twitter. We like to showcase the latest social media opportunities out there to make sure the right people are getting the chance to put their hat in the ring. Good luck!

Deadline: 14th January 2014

Salary: £25k pa

Reporting directly to the Head of Communications, the Social Media Officer will implement the Club’s Social Media Strategy, developing brand awareness, generating inbound traffic and encouraging product adoption. This role coordinates with the internal Media and Marketing teams to support their respective missions, ensuring interaction, engagement and consistency in message, cultivating a social media referral network.

The position requires the post holder to have a creative mind to enable the Club to move into new income generating areas and interact with our current and growing base. Each platform managed by the post-holder must reflect the Club’s policies. All ideas must be presented to the Head of Communications for approval.

The post holder is to act as the interface for all Departments and will ensure that all content is relevant and up-to-date with a view to increasing the Club’s overall social network.

Desired Skills and Experience

Displays in-depth knowledge and understanding of Social Media platforms and their respective participants (Facebook, Twitter, Yelp, Google+Local, YouTube, Instagram, Pinterest etc) and how each platform can be utilised in different scenarios
Possesses excellent writing and language skills
Has the ability to record/film, edit and produce audio/visual content for the Club’s online TV Channels (YouTube, Albion Player etc)
Displays ability to effectively communicate information and ideas in written and video format
Is a Team player with the confidence to take the lead and guide other employees when necessary. (ie: content development, creation and editing of content, and online reputation management).
Makes evident good technical understanding and can pick up new tools quickly
Possesses great ability to identify potential negative or crisis situations and apply conflict resolution principles to mitigate issues
Strong project management or organisational skills
Develops a trusting relationship with external media, fielding and processing media enquiries within tight deadlines
Public relations and/or media experience a must

How to Apply

Email: vacancies@wbafc.co.uk or send application to Mr John Simpnson, Head of Communications, West Bromwich Albion FC, The Hawthorns, West Bromwich, West Midlands, B71 4FL. Or jump onto LinkedIn and apply directly: http://www.linkedin.com/jobs2/view/10763629

About author

Daniel McLaren 820 posts

Dan is the Founder & CEO of Digital Sport. Can be found at sports industry events and heard every week on the Digital Sport Insider podcast. @DanielMcLaren