Sport

This is how Vine should be used…

The celebrations during the FA Cup Final were caught on Twitter’s video app Vine. It shows how it should be used and the type of content that is so shareable.

McLaren F1 Launches New Digital Strategy (and Twitter Handle)

McLaren F1 extend digital plans which include the change from @TheFifthDriver to @McLarenF1. Find out more about their plans here…

The Sir Alex Retirement Announcement and Twitter

The biggest football news of the century broke today as Manchester United announced the retirement of Sir Alex Ferguson. With over 300k mentions in half an hour on Twitter, social media again showed how it is used for breaking news by clubs.

Top Footballers on Chinese Social Media Revealed

This infographic by Chinese specialist agency Mailman Group, looks at the top European footballers who have a social media presence in the country. Who is top? and who is best newcomer?

New Event: “Video – A Missed Opportunity For Sport?”

This month sees the launch of a new event and it promises to be the best yet!  At the the last UKSN Meetup where we spoke to leading digital leader

#whoisup For London?

Last week I wrote a post that focused on Eye of the Fan which is an innovative campaign run by Turkish Airlines.  This operates via a series of cameras that are attached

See Basketball Through the ‘Eye Of The Fan’

Guest Post:  Tom Kelk is a tech/sport blogger and Account Exec at global social media agency We Are Social.  You can find him on Twitter (@TomKelk), LinkedIn and his blog. Eye of the

Interview with Southampton FC’s Jim Lucas

It has been a little while since our last digisport interview on UKSN.  We’re delighted to welcome Jim Lucas, Communications Officer at Premier League outfit Southampton.  The club is settling

AC Milan and Chelsea celebrate Twitter landmarks

It used to be all about Facebook fan landmarks but these days Twitter appears to be the leading light for sports teams.  It’s always nice to see clubs acknowledging fans who

New #DigiSport Job: Social Media Manager at Pitch PR

A great role at one of the country’s leading Sports Communications agencies has come up. Pitch is looking for a Social Media Manager to work across its range of sporting