Guest Article
Just when we thought Facebook changed the game, Twitter goes and actually does it
With all the buzz around Facebook’s live streaming service, we almost forgot about it’s relatively stagnating sibling Twitter. And it’s fair to say that before the big announcement on Tuesday
How are sports teams using Facebook’s live streaming service?
With Facebook’s live streaming service still very much in its infancy, sports teams and organisations are still configuring how best to use the platform. And they seem to be stuck
Contactless payment is needed at all sports events
‘The War on Cash’ in environments such as Sports Stadiums and Live Events is now a priority. In the majority of Stadiums, Arenas and ‘green-field’ sites cash is not just
Why Twitter is the go-to platform for sports lovers
Celebrating its 10th birthday, Twitter has, like every social media platform, experienced its highs and lows. And as the platform has been seen to plateau over the last 12 months,
Connected stadiums mean the end of the big screen
With the integrated world of digital and sport, there have been two mediums within sport that have never even been slightly related – the smartphone and the stadium’s big screen.
Facebook’s live streaming service can change the broadcasting game
If the lines between rights of the broadcasters, sporting organizations, sports federations and digital platforms weren’t already blurred, the widespread arrival of Facebook’s live streaming service will have definitely done
Engage, or divorce…
Clubs throughout the world are now making more of a genuine effort to frequently engage with their ‘community’ using a number of interpersonal platforms, to not only grow their audience,
Eat, Sleep, Train and Tweet. Why do I need to do this again?
Telling people they should use social media is very 5 years ago. Most people know they should be doing it, but ‘why’ is still one of the most frequently asked questions from clients, particularly individuals in sport; Why do I need to be active with social media? What does it do for me?
Why has the Six Nations become the Shhhhhhh Nations?
The Six Nations is off but it all seems very quiet when it comes to brand activation. The silence is deafening as consumers wonder what has happened to the sport
Is VR the future, or a fad?
Yes it’s that buzz word again. Virtual Reality or VR as its come to be known as. Look at any site on the internet and it’s hard to avoid seeing
