Posts From Sean Walsh
Fan generated content is the key to sports social media
Having blogged about how sports and teams can use social media for a while now, the most surprising thing I have noticed has been the lack of fan generated content used by sporting bodies and institutes.
Football clubs must take responsibility for their player’s Twitter mishaps!
Far too many seem intent on pointing the blame just at the players. In my opinion, the clubs share an equal responsibility for what their players tweet
Why Football Clubs Should Adopt LinkedIn as a Social Media Channel
Why is LinkedIn often left forgotten by marketers? It tends to be that clients (and companies) just decide to set up a LinkedIn channel along with their new Facebook and Twitter pages, but rarely know why.
FAN CREATED ‘TOTAL FOOTBALL’ IPHONE APP TAKES ANALYSIS TO A NEW LEVEL
If you’re a football ‘statto’, then this article will definitely be worth your while reading. This week we take a look at the Total Football iPhone app.
Manchester United reach 11 million Facebook fans, as Arsenal and Liverpool hit 5
Manchester United hit the 11 million Facebook fans mark this week and are set to continue to rise with an astonishing 30k a day growth rate in fan followers. The Mancunian
How will social media and sports TV work? Here’s a few ideas…
This goldmine of fan created content is waiting to be tapped into and there is massive potential for how broadcasters can be creative in delivering the very latest “buzz” across social media. Here are a few ideas:
Marseille and adidas let fans pick Kit design to celebrate reaching 1m Facebook fans
The French Ligue 1 club promised their fans a special surprise if they could hit 1,000,000 Facebook likes on their official page. The Marseillais faithful did their job and as a reward for their loyalty the club revealed that they would let the fans pick the 2011-2012 kit.
