Posts From Matthew Schattner
Snapchat Spectacles are social sport’s latest innovation
Last week, the NHL’s Minnesota Wild embraced first-person, behind-the-scenes social sharing when they became the first professional sporting team to utilize the new Snapchat Spectacles, a move that teams will
It’s a big week for VR sports gaming
Sports gaming took a major leap forward this week with the announcement of the NBA 2KVR Experience and Xbox One game streaming for Oculus Rift, bringing gamers unprecedented levels of
Amazon is plotting the end of traditional sports broadcasting
In what could be the final nail in the coffin for declining traditional sports broadcasters, the The Wall Street Journal reported earlier this week that Amazon has been in talks
Dallas Mavericks blaze the trail on emerging streaming formats
The Dallas Mavericks last week became the first team in the NBA to join streaming formats Roku, Live.ly and Musical.ly, as sports teams rush to engage audiences by seeking out
Digital Sport’s Weekly Wash-Up 16/11/16
The NBA Scores Big with New Ad Partners #TheStarters Twitter Show is live in 5 minutes at 11am ET!https://t.co/iAGEfqZJ8d — The Starters (@TheStarters) November 15, 2016 The NBA bet big on
Facebook Flash is here and sports teams must capitalize
There are a few certainties in life: death, taxes, and an unending release cycle of Snapchat clones. Last week, Facebook unveiled its latest attempt in the form of Flash, less
Facebook Live is driving the next wave of fan engagement
Jürgen Klinsmann’s announcement of the U.S. Men’s National Team roster for the next round of World Cup Qualifying last Sunday came with a number of interesting surprises. A handful of
Digital Sport’s Weekly Wash-Up 4/11/16
ESPN Claims Reports of its Death Have Been Greatly Exaggerated Last Friday, tv audience tracking firm Nielsen released data that indicated ESPN had lost 621,00 subscribers in the month of
Trick or Tweeting: the Premier League’s best displays of Halloween spirit
Tonight marks the final night in the month of October, or as it is better known to those prone to mischief and merriment, the long-awaited holiday of Halloween. Partying, pumpkin
Anichebe’s Twitter gaffe reveals who is in charge
Social media has opened up the once-private lives of celebrities and stars, with fans able to gain personal views into their emotions, interactions and travels on a daily basis. The
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