Arsenal – build a banner Facebook app

Arsenal are again showing the way in engaging with fans with this crowdsourcing idea.  To help the club celebrate next years 125th anniversary they have reached out to the fans.

We all love the banners which have so much wit, humour and history in them.  Whether it be celebrating their player of the moment, paying respects to a great who has passed away, protesting about the owners/manager or providing visual banter with visiting fans.  It is a ritual for many who make them and adds great colour to the match day experience.

Here Arsenal have sourced an app to help them put the power in the fans hands (and minds).  Anyone can access the app and design their own within the Facebook page.  The shape, colour and content is down to you to choose.  You can even add your own photo’s to add to the effect you create.

 

Once your design is in then it is down to the public vote.  A chance to get your friends involved and make sure they vote for your design.  This helps drive more people to the app and create conversations around the designs.

 

There is no hurry to come up with an amazing design as the closing date isnt until the end of April 2012. 

The most interesting element to this is going to be when the winning designs are brought to life.  What is the stadium going to look like with these banners on display and how proud will the fans be to see their own up there.

If you’re an Arseanl fan have you submitted yours?

About author

Daniel McLaren
Daniel McLaren 820 posts

Dan is the Founder & CEO of Digital Sport. Can be found at sports industry events and heard every week on the Digital Sport Insider podcast. @DanielMcLaren

You might also like

SPORTEL 2021: Day One Recap

This year’s prestigious SPORTEL convention kicked off in sunny Monaco today, welcoming a host of familiar faces as well as plenty of new ones. Doors opened at 8:30am with businesses

Six Founding Riders Set To Bring The Vision Of The UCI Track Champions League To Life

Olympic Champions, UCI World Champions and World Record holders join the new track cycling competition debuting in November 2021 The UCI Track Champions League is delighted to announce that six

Sports related spending to soar this summer as pre-pandemic life resumes

New insights from eBay Ads UK reveal the potential for brands to engage with an excited but nervous nation as sports events get back on track  As pubs and indoor