Archive

MANCHESTER CITY LAUNCH CITYMATCHDAY – THE WORLD’S MOST IMMERSIVE SECOND SCREEN APP

Barclays Premier League Champions, Manchester City have become the first Premier League Club to launch a dedicated second screen matchday app with live video replay technology.

Digital Sport Interviews…. Shergul Arshad, CEO of Mondogoal & former Head of Digital at AS Roma

In the first ‘Digital Sport Interviews…’ video, I get to chat with the CEO of Mondogoal (and ex-Head of Digital at AS Roma) Shergul Arshad about fantasy football, digital and AS Roma.

Manchester United pass 60m fan mark on Facebook, but what does that mean to the club?

Manchester United are today celebrating hitting another Facebook milestone, this time having 60m fans on their page. But 60m is just a number right. Does it actually mean anything to the club? This is what I put to new Manchester United social media manager, Nick Coppack

Connecting Your Audience to the Sport

The possibility of connecting with each and every fan and deliver tailor made content directly to them has never been more real thanks to the continually and rapidly developing digital landscape.

Man City expand its digital portfolio with specially redesigned app for iPad users

Barclays Premier League Champions, Manchester City today announced the launch of their new official iPad App. Designed for City fans, the City App iPad Edition is the latest addition to the Club’s ever expanding digital portfolio.

Man Utd utilise new Polling feature on Google+

This week Man Utd started to utilise a new Google+ feature, Polls. Initially using it to ask fans to vote for their favourite save by current United no.1 David De Gea.

Harnessing the Power of Mobile to Provide the Ultimate Fan Experience

Gust article from David Johnson, Creative Director at Skylab. He talks about the opportunities mobile is creating with social media & sports, continuous Wi-Fi and the evolving world of online purchasing.

Vauxhall Fans’ Man of the Match Vote Takes Twitter By Storm

England fans have made the headlines following their Man of the Match voting on the interactive website of lead sponsor Vauxhall during England’s 5-0 win against San Marino. 63 per cent of Three Lions supporters voted goalkeeper Joe Hart as their team’s best performer in a game where he only touched the ball 11 times.

HOME NATIONS’ FOOTBALL SOCIAL MEDIA LEAGUE TABLE

England and Manchester United captain Wayne Rooney leads the way in the Home Nations football league table for social media followers

The revolution will be broadcast in 6-seconds

Luca Massaro speaks with Michael Litman, founder of Brandsonvine and now also new specialist micro-content agency Burst, to find out a bit more about Vine and its use in sport

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