The 2012 Isle of Man TT was officially launched on the 18th April with a chat show style press conference streamed online.

The event organisers encouraged fans to get involved with the launch by asking them to post questions to their favourite riders via the official TT Twitter feed. Questions containing the #iomtt hashtag were read out by presenters throughout the night which attracted more than 15,000 viewers.

The biggest names in TT racing where in attendance at the Villa Marina in the Isle of Man’s capital Douglas, including 17-time TT winner John McGuiness and part-time TV presenter and fans favourite Guy Martin.

The idea to launch the event online was supported by the Isle of Man Government TT and Motorsport Development Manager Paul Phillips.

Speaking before the launch Phillips said; “the Official TT launch has really grown in popularity and is now part of the annual calendar with fans and journalists looking out for the date.”

“We have decided to make it available to view to our growing audience of global fans to bring them closer to the event and to set the scene for this year’s TT Races.”

Phillips confirmed the number of viewers of the event on his own Twitter feed following the event.

The Isle of Man TT festival continues to grow each year and the 2012 edition promises to be some of the most exciting racing ever seen on 37 mile plus public road course.

http://www.iomtt.com/News/2012/04/17/Watch-the-Official-2012-TT-launch-LIVE-online.aspx

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